OptOuts

OptOuts helps your team find contacts moved to the opt-out list. Use it when preparing an audience or investigating why a person should no longer receive follow-up.

A contact marked Do Not Disturb is listed under DND instead. Check both screens and the contact record when reviewing communication preferences; one list alone is not the whole picture.

Delete All and Delete Selected remove contact records; they are not buttons for restoring a person’s permission. Keep the history your team needs to understand the request.

1. Open Lead Fusion → OptOuts and search for the contact.
2. Open the record to check the correct phone number, email and recorded request.
3. Keep that preference in mind when reviewing campaign recipients, scheduled follow-up and any imported replacement lists.
4. If the person later asks to hear from you again, record the request and update the supported preference controls on the correct record.

• Review DND contacts →
• Communication preferences overview →
• Manage your leads →