Drip Campaigns
Follow up with a planned sequence of texts and optional AI replies.
In the CRM: Messaging → Drip Campaigns
Keep the conversation moving
A drip campaign sends messages with a delay between steps. It helps a new enquiry move from an introduction to useful information and a booking. Choose the audience, sending number and message sequence, then decide how replies should be handled.
A practical marketing sequence
| Step | Purpose |
|---|---|
| First message | Thank the prospect and ask which service they need. |
| Later follow-up | Answer a common question and share the booking page. |
| Final follow-up | Ask whether they would prefer a call or booking link. |
Manage the sequence
- Choose Create Campaign and prepare the details, audience and steps.
- Save Campaign keeps a draft. Review the number, group and timing before launching.
- Launch enrolls the selected contacts. Review the enrolled, sent, delivered, replied, opt-out and failed counts.
- Use Pause to stop temporarily, Resume to continue, or Cancel to end the sequence.
- Enable Stop drip steps on reply to pause the fixed sequence when someone answers.
Let AI answer the next question
AI Auto-Reply can continue the conversation when a prospect answers. Give it your business information, the questions to ask and the next step to offer. For appointments, explain the service and include the booking link. For a qualified enquiry, guide the prospect toward the agent or buyer who can take the call.