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Mango9

Email Campaign Reports

See how your emails are performing and use the results to improve the next campaign.

In the CRM: Email Campaigns → Campaigns → Reports

Review a campaign’s response

Open Reports for email campaign analytics. Choose the campaigns and date range you want to review, then Refresh. Recent sent or active campaigns can load automatically. A workspace with drafts only has no sending activity to chart yet.

Choose a campaign and time period. This workspace has a sample draft but no sent campaign data. Select the image to enlarge it.
  • Views shows recorded email viewing activity.
  • Clicks and links help you see which next steps attracted interest.
  • Bounces show delivery failures reported back to the email service.
  • Read the tracking notice above the report: when individual tracking is off, the counts are non-unique activity rather than a count of distinct people.

See the workspace at a glance

Overview brings the list, subscriber, campaign and sending totals together. Use it for a quick check before opening an individual campaign or reviewing a specific period.

Reports → Overview summarizes the workspace. The sample workspace has one draft and no sent messages. Select the image to enlarge it.

Turn results into better follow-up

Compare campaigns with a similar audience and purpose. A clear subject helps people understand why to open the email; a focused offer and a clear booking link help them take the next step. Review what changed before repeating the next campaign.

Email engagement is one part of the journey. Use Mango9’s call tracking, lead and appointment reports to review the calls, enquiries and bookings that follow. This helps a marketing team connect its message with useful business activity.